SEO vs AEO - How to Win in AI Search

Marketing with Momentum: A Business Growth Webinar Series presents - "SEO vs AEO - How to Win in AI Search"

Search is changing fast. People still Google, but more and more they are getting answers directly from AI-powered experiences and answer engines instead of clicking through a list of links.

So, the big question for small businesses is not just "How do I rank?" anymore, it is also "How do I become the answer?"

In this practical, beginner-friendly session, Cinch Communications will break down the difference between:

• SEO (Search Engine Optimization): earning rankings and traffic from traditional search results

• AEO (Answer Engine Optimization): structuring your expertise so AI systems can understand it, trust it, and surface it as an answer, often with citations or mentions

  
  

You will walk away knowing what has changed, what still works, and how to position your website and content for scalable growth with search and AI working together.

What you will learn

By the end of this webinar, you will know how to:

• Tell the difference between SEO work and AEO work, and where they overlap

• Identify the content formats most likely to show up in AI-generated answers

• Update your website so it is clearer, more extractable, and more trustworthy to humans and machines

• Make smart decisions about tools and AI workflows without sacrificing quality or credibility
  

Who this is for

This session is designed for:

• Small business owners and teams who want more leads from online search

• Service-based businesses and local businesses trying to stand out in competitive markets

• Anyone who has heard "SEO is dead" and wants the real story and a plan that works now

No technical background required.

Registration: FREE