Every year, marketing evolves faster than most businesses can keep up — but 2026 is shaping up to be a landmark year. Here’s our take on what’s coming: the marketing trends, tools and tectonic shifts that will define marketing in 2026 and beyond. 1. AI Becomes Infrastructure, Not Innovation In 2023–2025, businesses spent their time trying to adopt  AI. In 2026, AI becomes something entirely different: invisible infrastructure. Instead of “AI projects,” we’ll see: AI-powered C

If you’ve been in digital marketing for any amount of time, you already know that SEO is no longer a “nice to have” — it’s a non-negotiable. But the landscape is shifting faster than ever, and ranking on Page 1 is only one piece of the puzzle. Today, visibility depends on whether your brand can appear in  search results, AI responses and local intent moments  simultaneously. That’s where SEO, AEO and GEO each play a role — and understanding how they work together is exactly h